Everything about tequila

Casa Sauza, the most innovative tequila producer

[fa icon="calendar"] Feb 17, 2021 8:00:00 AM / por Rafael Ramos

Rafael Ramos

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Casa Sauza's history began in 1873, when Don Cenobio Sauza founded a distillery called La Perseverancia, where he began making his first tequilas at a very young age. Since then, the distillery has evolved and has become one of the great references in the production of tequila thanks to its innovation. Since its foundation, Cenobio Sauza has included new practices in the production process to improve the quality of the beverage.

But how have they managed to become a world reference? What innovations have been introduced in this distillery?

The Tequila Production Process at Casa Sauza

Most of the companies dedicated to the production of tequila still use a very traditional process for its elaboration. The agave is cooked in masonry ovens, the juice is extracted from the agave and the fermentation process begins. But at Casa Sauza we have been able to create another process for the making of tequila.

 

In our case, instead of using masonry ovens, which make the process slower, we’ve chosen to use express pots or autoclaves to do the work of cooking the plant. This is why our process is so different from that of other distilleries, although the quality is equally good since our innovative process does not affect the quality of the final product.

 

The fact that we have changed the way tequila is made has made us the most innovative distillery today. We focus on all types of palates, hence the fact that many people choose our product. It should be noted that the profile of the tequila drinker has changed considerably in recent years. While it used to be a drink consumed by people of a certain age, today there are many palates that enjoy it, from adults to young people who are starting to try different flavors.

That is why we make sure that our product has a great quality and that it is suitable for all palates.

 

Casa Sauza, a company committed to the environment

 

As the most innovative distillery in the tequila industry, Casa Sauza is also a very committed company, and not only to the quality of the product quality or the customers. Casa Sauza also has a faithful commitment to the environment and to human resources, as well as to the people of the village.

 

This is why the best products are used to avoid the contamination of the environment and to be able to take care of it to the maximum since we know that it is very important to continue conserving the planet.

Today, despite the great growth experienced by the company, Sauza's tequilas continue to be manufactured in La Perseverancia, where they are exported to various countries on the five continents; due to its presence around the world thanks to its innovation and the quality of the product it offers.

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Rafael Ramos

Escrito por Rafael Ramos

Líder de Operaciones y Logística del Centro de visitantes.